Inbox Naija

AUDIENCE & SEGMENTATION

Send to the right people, not everyone.

Tags, custom fields, engagement scores, and purchase history in one audience, so every campaign feels personal, not batch-and-blast.

Why teams choose us

Your list, organized.

Smart segments

Filter by opens, clicks, tags, location, and custom fields, segments update as behavior changes.

Import & hygiene

CSV upload, duplicate detection, and verifier integration keep bounce rates low.

Engagement scoring

Find your VIPs and sunset inactive contacts before they hurt deliverability.

Segment builder

Rules, not spreadsheets.

Stack AND/OR conditions visually. Preview segment size before you send.

  • Live segment counts update as contacts match rules.
  • Saved segments reusable across campaigns and automations.
  • Suppression lists for unsubscribes, bounces, and complaints.
  • GDPR-friendly exports when contacts request their data.
How it works

Segment in four steps.

  1. 1
    Import contacts Upload a CSV or sync from your store with field mapping.
  2. 2
    Tag & enrich Apply tags from forms, purchases, or manual bulk actions.
  3. 3
    Build a segment Combine rules, e.g. opened in 30 days AND tagged “customer”.
  4. 4
    Target sends Use the segment in campaigns, automations, and SMS broadcasts.

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